
With Digital Signage we address the presentation of multimedia content in public areas, areas that the evolution has enlarged from traditional physical points to a wider concept including web Tv, Outdoor TV, retail TV, Info Point, Direct MKT TV, Corporate TV, WEB TV.
Audiovisual content and graphics are seamlessly integrated and delivered to large screen TVs in public places, like shopping malls, railway stations, airports, banks.
The content’s aim is to inform and entertain audience, delivering targeted information able to interact with the buying pattern; statistics indicate that 93% of buying decisions is taken on proximity of the point of sale.
